Waveney District Council has been supporting ‘Change your World,’ a week-long campaign built around the idea that by taking small steps together we can make a big change happen. The initiative from Sustrans encourages people to make one less car journey during the week, in an effort to reduce the traffic on our roads.

The Council’s Cabinet has pledged to take part and has agreed to swap one car trip between 30 June and 5 July and walk, cycle, use public transport or car share or not make the trip at all. In addition, all Council staff have been encouraged to take part during the week. Amazingly, if we all drove just one less journey a week we’d reduce car traffic by 10%.

Take your first step now at www.changeyourworld.org.uk and also get the chance to win a Center Parcs family break, Ridgeback bikes, a National Trust camping break, T-shirts by Howies, a Family & Friends railcard and other prizes.

Councillor Mark Bee, Leader of Waveney District Council commented: “We can all become over-dependent on our cars and it takes initiatives such as this to make us aware of the impact this can have on the environment. All those little journeys soon add up and so it is important to stop and think if it is essential that you take the car. It is not a big ask, to swap just one journey this week, but it will have a big impact on traffic in the district. We’re going to give it a go and we’d like to encourage others to do the same.

“The Council adopted a Sustainability Policy and Strategy in May, that outlines its commitment to consider the environmental impacts of its activities and take steps to reduce them. We therefore felt that this was an important event and have promoted it to our members and staff.”
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Sustrans Regional Director Nigel Brigham said: "Transport and its environmental impact is becoming an increasingly important issue for councils, so it is great to see members and officers at Waveney District Council signing up to Change Your World. They know that a ten per cent reduction in traffic will make a significant difference to congestion on Waveney's roads.

"This campaign shows that transport improvements don't have to cost the earth. Individual actions can make a big difference and will benefit their health and the environment too."

Those wishing to take part can visit www.changeyourworld.org.uk or click on the banner on the homepage homepage of this site. You will be asked to fill in a pledge via an e-form and then all you have to do is swap one trip. Please give it a go and ‘Change your World.’